Category: Branding

  • 80s Branding: The Neon Laser Basement

    80s Branding: The Neon Laser Basement

    As a child of the 1980s I have a great appreciation of media and artefacts created during the so-called decade of greed. This coupled with my love for research led me to my first blog in 2018, The Neon Laser Basement. The website and logo needed to reflect the period so I set out to…

  • Branding and building online shops: Midvaal Comics + Critters and Comics

    Branding and building online shops: Midvaal Comics + Critters and Comics

    I read and collect comics and I run a comic-collecting group on Facebook, which has brought me a few clients over the years. In this post I focus on one shop I branded and built, while also referring to another comic shop I built. Both these shops have been around for a while are doing…

  • Logo portfolio

    Logo portfolio

    Below are some of the logos I created over the years. This is by no means everything, but it gives you an idea of what I have done. Gametrader I had a lot of fun creating these four logos. The brief was simple: “Create a logo that would appeal to gamers of all ages”. I’m…

  • Case Study: Cycle Pro Academy

    Case Study: Cycle Pro Academy

    From 2007 to 2009 I did a lot of projects in the South African fitness industry. At one point I had almost a dozen clients. I’m not going to mention the companies by name, as all off them, except two, closed down in the wake of the 2009 global economic crisis. One of the companies…